7 Lessons Any Communicator Can Learn From Paul Harvey
One- He talked the way real people actually talk. Paul Harvey was the master of relating. He used radio’s most powerful secret, one on one communication. His delivery felt personal, like he was talking to ‘me’.
Two- He used word pictures. There has been none better than Paul Harvey. The man spoke theatre-of-the-mind and used this radio tactic [...]
Radio producers know more than they tell.
It doesn’t take many years for a radio producer to learn how to allow clients to have it their way. It is often painful to stand by and watch as a client calls or comes in and wants a spot to be recorded a certain way.
Many clients want things that are not good for them.
They [...]
