Bare Hands Charlotte SEO – What Does it Cost?
Posted on November 27, 2009
Filed Under charlotte SEO | Leave a Comment
Carolina SEO
Internet marketing is new but can make a huge difference as a
- sales tool,
- communication base or
- social platform.
So let’s cut to the chase.
What if you want to get busy and market your self or business online? What does it cost?
Most business people are evasive about cost but internet buzz regarding cost can be the hardest to find.
Here is information that will help you decide how to go about the process of Search Engine Optimization for your site.
- How much you can expect to pay and
- how long it will take.
First a few basics tips
Your site will rank better when you optimize it properly with strong keywords.
Not too many and not too few. Choose keywords that people are already looking for. A good SEO will find obvious keywords as well as hidden terms to use.
For example- If you sell shoe polish in Charlotte a good keyword might be ‘Charlotte Shoe Polish.’ Why? Because that is a term a person would likely search. What do you type in the search bar when you are looking for say… SEO in Charlotte? something like search engine optimization charlotte or just the initials SEO with the city name included, right? You get the idea.
Your site will serve your needs better when it is interactive.
The natural order of things when the internet started evolving was for website’s to start as ‘brochures on the internet’. That can still serve many needs. It helps just to have a web presence, like a business card, with vital information and a little bit about you or your company.
But today’s serious, money making sites are more like business media centers. Think of it as your own magazine and TV station. It must be kept vibrant and interactive. Look at MSN or CNN. You need a smaller, local version of that. Something that changes, if not everyday then at lease regularly.
New internet-age thinking means new budget.
You will need to put some money into your site to make it work. How much? I know national SEO companies that work for no less than $10,000 a month.
Many local SEO’s can do a good job for $500 to $5,000 a month for an initial start period. After the rocket is in orbit it doesn’t take so much to keep it there.
How much should you expect to pay for SEO?
Like copywriting or other marketing support, SEO is a huge field with wildly varying price ranges. If you run a local business and want to be a major contender in your search engine results, expect to pay from $1000 to $4,000 a month for three or four months. Then, if things work out the way you had hoped you can drop back to a maintenance plan of $300 to $1,000 a month.
That is for the basics. If you want a blog kept up and other interactives you should budget up to $4,000 or $5,000 a month for a while. Done effectively, it will pay for itself quickly. ( in five or six months, maybe a year or so).
The internet is a lot like farming.
- Plant,
- Nurture,
- Tend,
- Grow,
- Harvest.
Despite what you hear about getting rich quick, or even having a fast well known presence, the way to make the web work for you is through steady, smart work. Just like the off line world, success takes time and consistent effort.
So that’s a general rundown of what it takes to get a site from zero to success in a few months. Of course it varies but these ballpark figures are generally accurate for Charlotte SEO.
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